Welcome to Wilde Pattern Company, India’s premium wallpaper house, redefining contemporary and bespoke wall design.
Founded with a vision to turn walls into stories, WPC blends imagination, craftsmanship, and cultural intelligence to create wallpapers that feel both timeless and modern. From whimsical kids’ spaces to refined, design-forward interiors, our collections are crafted to inspire every room, every mood, and every story.
Celebrated for our award-winning kids’ décor and trusted by architects and designers across India, we are proud to push the boundaries of wall design, drawing from nature’s textures, global art, and modern aesthetics. With Wilde Pattern Company, your walls become more than surfaces; they become canvases of expression.
Proudly designed and crafted in India
Wallpapers, Decals, Rugs. You name the surface, we have the designs
The finest creative minds in their fields create our premium and unique designs.
Request us for a bespoke design or recolor any of our 300+ designs
Relax, as our teams transform your blank surfaces and spaces into a visual masterpiece
BEST KID'S DECOR & FURNITURE, THE KIDS STOP PRESS AWARDS 2024
Wilde Pattern Company is proud to be recognized as the “Best Home Décor Brand for Kids” at the Kidsstoppress Awards 2024. This celebrated honor reflects our commitment to design without boundaries and our belief that children’s spaces deserve as much imagination and sophistication as any other room. Our award-winning wallpapers reimagine kids’ décor through a contemporary lens, inspired by nature’s textures, global art, and cultural narratives. If a story resonates with you, we’ll bring it to life on the surface of your choice.
Meet the Wilde Child
Priyall Shroff is the Founder & Creative Director of Wilde Pattern Company, India’s premium wallpaper house, defining contemporary and bespoke wall design. Her unique journey combines entrepreneurship, strategy, communication design, illustration, and consumer insights, allowing her to build WPC at the intersection of creativity and business.
She holds a Master’s degree in Entrepreneurship from the University of Nottingham (UK), studied Communication Design and Illustration at the London College of Communication, University of the Arts London, and completed advanced training in Consumer Insights, Data Analysis, and Marketing Strategy at MICA, India.
In 2024, Wilde Pattern Company was awarded Best Kids’ Décor Brand by Kidsstoppress (KSP), a celebrated that validated WPC’s mission to create only the best in contemporary and imaginative wallpaper design.
Guided by the conviction that walls hold memory, identity, and imagination, Priyall continues to position WPC as India’s authoritative design house, transforming walls into stories and shaping the future of surface design.
"Great design should feel effortless, like it was always meant to be there. At Wilde Pattern Company, we believe your space should reflect who you are and what it means to you. Our work balances art and function, statement and subtlety, tradition and modernity. We make the process of transforming your space or surface into a story that is truly and uniquely YOU, seamless and accessible."
— Priyall Rishi Shroff
Design decisions can be overwhelming, but they don’t have to be. Our bespoke consultation service offers expert guidance to refine your vision, ensuring every surface in your space feels intentional, elegant, and uniquely yours.
Enquire Now:care@wildepatterncompany.com
Off-the-shelf isn’t always enough. Our rugs are designed to complement your space with precision, sophistication, and a distinct artistic touch. Our team of talented designers can tailor every detail to reflect your aesthetic vision.
Enquire Now:care@wildepatterncompany.com